In case you haven’t heard, there’s a new social media network in town. Ello, created by Paul Budnitz (originally, of all things, the owner of a bicycle company), wants to put the “social” back in “social media”, and remove the ads. Does that mean it’s no good for business? Not at all—businesses are free to set up accounts and interact with fans just like before. My understanding is that, rather than buy real estate on
Getting started on Facebook almost seems like it's an irrelevant topic, since everyone's already on there, right? Actually, there are a lot of people who aren't on Facebook yet. Whether it's because they aren't interested, or are afraid, or simply don't know where to begin, there are still people who you can't find on the world's largest social media site. And that also means that every day, new people sign up. A lot, in fact.